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It's important to note that citation flow solely emphasizes the quantity of backlinks and does not take into account the relevance or quality of those links. While a large number of backlinks can be advantageous, it is crucial to consider the quality and relevance of the linking websites to ensure a positive impact on SEO. The citation flow metric is graded on a scale of 0 to 100, with higher scores indicating a stronger link profile. Websites with a citation flow score of 0 are typically new or have not yet acquired any backlinks. As the number of backlinks increases, the citation flow score also rises, suggesting a higher level of authority. Majestic employs web crawlers to gather data from across the internet, creating an extensive index of webpages and their respective backlinks. This data is then utilized to calculate the citation flow score for each webpage. The algorithm considers factors such as the number of referring domains, the quality of those domains, and the quantity of backlinks from each domain.

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